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Arcade
Into the Light

by Mojie Crigler
Arcade - Into the Light
 
   
Out amid the corn and soybean fields of Muncie, Indiana, the band Arcade is making noise. Mixing punk with low-fi indie pop, Arcade rocks their second album, Into the Light. The vocals leap from girlie harmonies to deadpan straight talk to raging onslaught, while sweet melodies jam with jagged rhythms. Arcade gets down and lets loose.

Eleven solid songs on Into the Light bely the album's quick makeshift recording session in drummer Joy Gerwe's basement. "She lives next to this woman who's in her fifties," says lead singer Carrie Conley, speaking by telephone from Muncie. "We were afraid she'd be upset by us playing for twelve hours straight." Completed in two days - "one day all the instruments and one day all the vocals" - the album was produced and engineered by "local Muncie kid" Tyler Watkins and distributed on Wooden Man Records, an independent label that splits CD sales 50-50 with the band.

Many of the songs concern "pop surrealist moments," as Conley calls them. Conley, who pens all the lyrics "because no one else wants to," wrote "Bank of America" after a student from her Florida alma mater flew a single engine Cessna into the bank's Tampa office building. "It was strange watching my high school English teacher on Good Morning America, crying about it," she says.

Court TV and American Justice also inspire this true-crime buff. To a Prozac-induced melody, the song "Holly" scolds Unicorn Killer Ira Einhorn "A corpse doesn't make a very good girlfriend." While Conley drolly reports on grim aspects of human nature, she's backed by a pumping combo of bass, drums and guitar that offers up eclectic rhythm work. Journey to the dark side, or just rock out.

Arcade's song-writing process usually begins with someone bringing in a riff. "The bass player, Lisa [Fett], has a four-track and her style of music is she'll layer on three or four guitar parts," Conley says. About half of Into the Light's songs were written by Blacklisted, the band Conley created upon her return from McLean Hospital in Cambridge, Massachusetts, where she went to treat her depression and obsessive-compulsive disorder. Other residents at the renowned OCD institute include Girl, Interrupted author Susanna Kaysen and poet Sylvia Plath.

In addition to tics, "I would start thinking about things and get stuck," says Conley. "Certain colors would be bad. Blue. Certain numbers." McLean helped her heal, although Conley admits "in my mind it's this wonderful experience, but I know that when I was there, I was miserable in a lot of ways. So it's sort of romanticized in my head." While "Closer to the Moon" is the album's only McLean-specific song, all of Into the Light has a raw edge, sometimes wrapped in sunny tunes, other times pitted against punk tempos. Now, Conley says, "I'm on a lot of drugs. I'm doing really well."

Returning to Muncie, where she was enrolled at Ball State University, and in search of "healthy activity," Conley formed Blacklisted with girls whose boyfriends had bands. "It seemed the girls never did anything," she says. Unfortunately, Blacklisted's members kept graduating and moving away. Finally Conley found herself the only remaining original member in a committed line-up. To soften their image, the women changed the band name to Arcade.

"Some people are interested in us because we're girls which works to our advantage and also can limit us," says Conley. "We've gotten a lot of good response from people we're surprised would like us. A lot of the punk kids in Muncie really like us. The skinheads like us."

Midwest press and radio like them, too. "Gig of the week," said Cincinnati's City Beat. "This band is what the Go-Go's were intended to be," raves Mark Lush on Midwestmusic.com. This August, Arcade toured Illinois, Michigan, Wisconsin, and Missouri, playing venues beyond their usual Cincinnati-Chicago-Indianapolis circuit.

For once September rolls around, the band goes back to school. Three of the women are in graduate school at Ball State and the fourth, Joy Gerwe, is a daycare teacher who recently traded in her job for one that allows more time for the band. "That was actually a pretty big step for us," Conley says. "Everyone in the band is willing to ride it out as long as we're having fun and we're not going into debt. That's kind of the game plan." For now, their winning streak shows no signs of stopping. Vows Conley, "We'll go until we can't anymore."
 
       
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To find out more about Arcade visit:

http://www.woodenmanrecords.com/
 
       
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Mojie Crigler is a freelance writer living in New York City. She wrote about Erin McKeown for WOMANROCK's June 2003 issue, club owner's Jennifer Gilson and Juliana Nash for the July issue, and Oh Susanna is featured in the August issue.

E-mail her at: mojie@womanrock.com.
 
       
   
 
 
 

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